In today’s episode of Empowered to Lead, Lisa walks you through the foundational process of identifying your ideal client and your ideal therapist—two key pillars that influence everything from your leadership style to your team culture, marketing strategy, and overall fulfilment.
What You’ll Hear
Too often, group practice owners fall into the trap of saying yes to everyone. But this can lead to burnout, resentment, and a business that no longer feels like yours.
Lisa shares:
- Why defining who you work with and who you work for is a leadership act
- How mismatches in your practice culture start with unclear vision
- The difference between your personal ideal client and your group’s ideal client
- Thoughtful prompts to identify who energizes you (and who doesn’t)
- Real talk on how your ideal therapist profile helps you hire with clarity and confidence
Meet the Host: Lisa Catallo
Lisa is a Canadian psychotherapist, group practice owner, and business coach with over eight years of experience leading a thriving, values-driven practice. She works with therapists who are ready to step into their role as confident, ethical, and intentional leaders—without burning out or getting buried in the day-to-day.
Lisa’s coaching focuses on building sustainable group practices through efficient systems, effective leadership, and a deep respect for time and energy. Her approach is calm and encouraging, offering grounded guidance that helps therapists move from overwhelm to clarity—so they can lead with confidence and purpose.
Whether she’s supporting someone just starting to grow a team or helping a seasoned leader reclaim their role as CEO, Lisa brings a blend of insight, structure, and heart to everything she does.
When she’s not coaching or connecting with therapists, you’ll find her hanging out with her children and grandchildren, reading, walking by the water, or dreaming up new ways to make business feel a little lighter.
Connect with the Host:
Website: www.grouppracticenetwork.ca
Instagram: instagram.com/grouppracticenetwork
Facebook: facebook.com/grouppracticenetwork
LinkedIn:www.linkedin.com/in/lisa-catallo
Loved this episode? Let’s take it a step further.
Grab the free Time + Energy Audit for Group Practice Owners to get super clear on where your time is going—and what it’s actually worth.
And if you're ready for consistent support, connection, and access to done-for-you tools? Come join us inside Group Practice Connection—the membership designed to help Canadian group practice owners lead with clarity and confidence.
✨ You don’t have to do this alone. Check it out here
Empowered to Lead is proud to be on the High Vibe Podcast Network Check out Lisa's Gift in the Vault https://highvibepodcastnetwork.com/gifts
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