How do you know when it is time to stop waiting for someone else’s platform and start leading the conversation yourself?
For years, Nancy used podcast guesting as a strategic way to reach new audiences, build visibility, attract clients, and create business opportunities. Hosting her own podcast was never really part of the plan. Then life changed. Two cancer diagnoses shifted the way she thought about time, purpose, and the work she still wanted to put into the world.
Now, podcasting represents something different. It is no longer simply a marketing strategy. It is a platform for the message she feels ready to lead.
Nancy reflects on what it means to become your own wizard by choosing the mic, the message, and the moment instead of waiting for an invitation, endorsement, spotlight, or permission to speak. She also looks at the role podcast guesting can play in building authority and reaching the right audiences before deciding whether it may be time to create a platform of your own.
At the heart of this episode is a question for experienced entrepreneurs, experts, authors, speakers, and purpose-driven leaders who have built a body of work and earned wisdom along the way: What conversation are you ready to lead now?
Sometimes the next magnificent chapter arrives as a dramatic turning point. Sometimes it begins with a nudge that says it may finally be your turn to take the mic.
In This Episode Nancy Explores:
- How podcast guesting became part of Nancy’s visibility and business strategy
- Why two major health experiences changed the way she thinks about her own platform
- The difference between using podcasting as a marketing tactic and using it to lead a meaningful conversation
- What it means to stop waiting for invitations, endorsements, or permission
- How podcast guesting can help experts build visibility, authority, relationships, and business opportunities
- Why owning your message can strengthen confidence and conviction
- When it may be time to move from appearing on other people’s podcasts to creating a platform of your own
- The question that can help clarify whether it is finally your turn to take the mic
Memorable Lines
“When life diverts your path that dramatically, you do not return to the same road as the same person.” - Nancy Juetten
“Now for the first time I'm looking at podcast hosting not as a marketing tactic, but as a platform for the conversation I am here to lead.” - Nancy Juetten
“Maybe most importantly, I find myself no longer wanting to wait for permission to speak my mind and my heart.” - Nancy Juetten
“It's time to stop waiting for someone else to make the magic happen.” - Nancy Juetten
“It's time to choose the mic, choose the message, choose the moment, and make my own magic while letting my freak flag fly.” - Nancy Juetten
“Maybe now's the time for me to take center stage and share what's important to me.” - Nancy Juetten
“Sometimes it comes to you like a lightning bolt, and sometimes it comes to you in a nudge.” - Nancy Juetten
“Because you finally own your message, you feel confident, the conviction of your methods and your approach is stronger than ever.” - Nancy Juetten
“Maybe you'll come to a place where it's your turn to take the mic and take the stage and build on the authority and the lived experience that you have earned over the time so that you can have a microphone of your own.” - Nancy Juetten
Step Closer
If this episode speaks to you, subscribe or follow the show and share it with someone who may be standing at a threshold of their own.
You can also visit Nancy online to download the Next Magnificent Chapter Journal or apply for one of her intimate mastermind communities.
Website: https://beyourownwizard.com
Apply for Nancy’s intimate mastermind communities: https://beyourownwizard.com/application/
Download the Next Magnificent Chapter Journal: https://beyourownwizard.com/next-magnificent-chapter-journal/
Check out the Done Dialed and Designed Workshop to name and claim the conversation you want to lead in your own Next Magnificent Chapter. Learn more right here: https://donedialedanddesigned.com
Welcome to Your Next Magnificent Chapter with Nancy Juetten, the show for accomplished professionals, entrepreneurs, and purpose-driven leaders ready to choose what matters now. I'm your host, Nancy Juetten, a 25-year entrepreneur, mastermind leader, two-time cancer survivor, and champion for permission-free success. Together, we'll explore the wake-up calls, pivots, and inner knowings that help us release what no longer fits and create life and work that feel truer, wiser, and more aligned. Your next chapter starts with what you allow. It's time to turn the page.
Nancy Juetten:Welcome to Your Next Magnificent Chapter. This is Nancy Juetten. In 2020, I started podcast guesting as a way to tap into the audiences of others. At the time, I wanted to find out whether I enjoyed podcast guesting, whether I could make it pay off, and whether I could lasso listeners into becoming leads, clients, connections, and opportunities. It was a smart strategy for that season. What never really occurred to me back then was hosting a podcast of my own. I was focused on being a great guest in other people's rooms. Then life interrupted. I got cancer. Then I got cancer again. And when
Nancy Juetten:life diverts your path that dramatically, you do not return to the same road as the same person. Now, for the first time, I'm looking at podcast hosting not as a marketing tactic, but as a platform for the conversation I am here to lead. I have clients, a body of work, a good reputation earned over time, lived experience, and I have things to say. Maybe most importantly, I find myself no longer wanting to wait for permission to speak my mind and my heart-that is what it is to be your own wizard. That's why I have a website by that title. It's time to stop waiting for someone else to make the
Nancy Juetten:magic happen. It's time to stop waiting for the invitation, the endorsement, the spotlight, the perfect timing, or the official permission slip. It's time to choose the mic, choose the message, choose the moment, and make my own magic while letting my freak leg fly. It's time to go for it. You know, for years and years I was an advocate and a champion for other people, and I still am. But maybe now's the time for me to take center stage and share what's important to me. The conversation I most want to lead is that your next magnificent chapter is straight ahead. Sometimes it comes to you
Nancy Juetten:like a lightning bolt, and sometimes it comes to you in a nudge, and sometimes it comes to you when you make the decision to come to a workshop where you can actually dial it in with some support from someone who's been there, done that, got the T-shirt, and wants to show you the way. I lead a workshop from time to time called the Done Dialed and Designed Workshop, where we dial in the message you most want to lead as a guest on podcasts, and we make you the attractive guest that top hosts can't wait to book. If that's exciting to you, visit the link you'll find in the show notes to see when
Nancy Juetten:the next one is coming. And I hope that you will join me. It's not just the message that transforms when you walk through this journey with me. It's the participant who transforms as well, because you finally own your message. You feel confident. The conviction of your methods and your approach is stronger than ever, and you can't wait to march forward to share it on all the stages that would be right for your message. I've been helping people with their bios since 2008. It's 2026, and nobody knows that landscape better than I do. If you want to be part of the done, dialed, and designed
Nancy Juetten:transformation station, join us for the next workshop that's coming up, and consider whether it's time for you to take the mic as a host or a guest. I always tell my clients that it's really ideal to guest a lot on shows that you're discerning about, so you know you're talking to the right people, and then demonstrate to yourself beyond a shadow of a doubt that you can make podcast guesting pay off for you. It's so great to be able to tap into the audiences of other people that they have painstakingly built by being of service.
Nancy Juetten:So make a decision to guest on two podcasts a month as a steady diet, and see how well you're able to lasso those listeners or viewers to become your clients, your leads, your collaboration. Partners, and to sing that beautiful music of kaching. When you know that that works for you, you can keep doing it as a steady diet, or maybe you'll come to a place where it's your turn to take the mic and take the stage and build on the authority and the lived experience that you have earned over the time, so that you can have a microphone of your own, that's the stage where I find myself at this
Nancy Juetten:particular point in time. I'm a little unsteady, but I feel really great about it because if not now, then when? This is my time for my own next magnificent chapter. I invite you to step into yours. This is Nancy Juetten signing off for now. Your next magnificent chapter is straight ahead, so allow for it, receive it, be it, and I will see you on the next episode.