Use AI to Build Your Business Model

So the goal of this class and the goal of this

experience is to give you a shortcut to get you to a

profitable year. Now, the number one challenge that I hear from

women business owners is that they are working hard and they

are not profitable. Now, we again know that the power of

profits for purpose is where we get to not only receive

financial freedom in our lives, but we also have time freedom,

and we get the emotional freedom of living our purpose, because

those of us that are spiritually connected, we can't not do it,

we can run, we can hide, but it just really doesn't work. Okay,

so the place I'll say here is that I'm going to pop in here to

present mode, all right, and see if I can figure out how to do

this. It's very interesting, because I don't really know what

I'm doing. Oh, I'll try to address your questions as I, as

I go. Okay, so my first question to you, does anybody here have a

business plan? Has anybody here done a business plan before. Is

this new news? Just raise your hand for me and let me know. Has

anybody created a business plan for themselves? One, I got one

taker. Okay, I only see a couple. Yeah, I see one here. So

it's one of those things that we often don't do until we think we

need it, and we, you know, if you need it, like if you are

going to be looking for venture capital, which is a lot of

conversation. If yes, and founders, those of you that live

in that world, if you were going to the bank and trying to get an

SBA loan, you know you would write more traditionally a

business plan. What happens is, for most of us, that we're

highly creative people, and we have a lot of ideas, but we

can't get those ideas out of our heads and into, into something

that's that's working for us, right. So the goal of today is

to get it out of your head, and I want to say that I, like you

as a founder, have a lot of things in my head, a lot of

creativity, a lot of things that I want to be doing, and when I

have a structure of support and I have accountability, I can get

things done when it's up to me to just be creative, then you

know I'm off to the next adventure, like many of you,

I've had multiple businesses, and you know there's nothing

wrong with that, but we want to execute to excellence in one

place, and it's, and I'll tell you an interesting thing, when

we were in Africa, I had a group of eight people with us, and we

were doing shares, kind of the last night, and somebody had

said to me, 'You're such a perfectionist, and I said,

'Well, I'm so clearly not perfect, not even close, and

really aware of the difference of being a perfectionist versus

being a super high achiever.

I will say that the women in our community, the women that get

attracted to the work of Limitless Women tend to be what

we call the triple A's, the high achievers of the world that get

things done when other people are you're raising your hand,

Christine, is that you? So cute, you know, we're the ones who get

things done when other people say it can't be done, or the

rest world's talking about it, thinking about it, doing

whatever, we're in action. So the place that I want you to see

today is the power of choosing to be clear about your goal and

getting accountability and structure, so that you can

actually put this in your calendar. Now, when you start

hanging out with me for a while, if you haven't, you'll start to

hear me say calendar, calendar, calendar, calendar. If

something's not in your calendar, the time is not

allocated, it's not happening. All right, we may think it's

happening, we may think I'm going to get to it, but you

know, I'm a big fan of not having to do list, which is also

kind of different for a lot of people, but I know that when you

actually have something scheduled, you have a way better

chance of getting it done. I can't get this to go back to the

thing I need, Josh, trying to get Josh to come back to work

for me, so I'm sorry if this is distracting for you guys. So,

the old way versus the new way. The old way of doing something

is to stay confused and overwhelmed and keep starting

things. Anybody else in this group feel like you start a lot?

Raise your hand if you feel that way. Okay, we love to start.

We're highly creative beings. I think everybody feels that way

in this group, and I feel like that's the way God made us. God

made us as visionary, creative people. So, how do we take that

and then bring it down here to this plane of reality, and

instead of, you know, trying to do so many things, get very

narrow and deep for a little while. One of the things I'll

tell you is that clarity is key for you, so I said in my emails,

there's nothing for sale here. I'm really a big fan of helping

every woman that I meet get clear about her next step,

whether that's inside our world or someplace else, because I

know there's a divine date that brought us together. So, those

of you that can hang out with me all day Friday, we have lots of

time to talk, but those of you that are not scheduled to be

with me on Friday, you know, feel free to jump on my

calendar. I'll give you the link, so that you can do that

when you get a new way of doing things. And this is what AI is

doing for us. I want to talk to those of you that said, 'Hey,

I'm feeling, you know, a little behind. I think Gigi, you might

have said that I'm feeling a little. Mind the eight ball of

feeling like there's so much. How am I touching up this kind

of idea? The thing to know is this. What I want you to have is

one major distinction right now. So, this is a those of you know

that Katerina Rando, she's one of our lifetime legacy leaders.

This is a super tip alert: bing, bing, bing. She says that we all

stop what we're doing and listen. The super tip here is

what we're going to talk about today is a new way of

doing what you're doing, but I don't want you to create new

things. So we get to Q and A.

I want you to hear what I'm saying. This is very important.

The greatest gift that I can see that AI brings to myself into

our client's life is to be able to do the things that used to

take a lot of time in a much shorter period of time with a

higher level of clarity, and actually using that to then

combine with our personal selves is going to be what has us have

the secret sauce in the world. Is that making sense? You know,

there's a lot of fear mongering. It's interesting, because I was

in Africa. I can promise you, nobody even knows what AI is

over there. There's lots of people that live on the

continent, they haven't even heard of it, and they are good.

They're busy with other things. All right, so we don't want to

give our power away to this. We don't want to feel like somehow

we're less than or behind the eight ball. What I want you to

know is that what you want to look at? Is what are the

bottlenecks in your business, and how can we do that now with

this tool to make things go cleaner and easier? All right,

and you know this is really what's changed things for us.

So, if you're new to our world, some of you've been around for a

while, you've been friends with me for a while, we believe that

there's elegance and simplicity, that it's super important that

things are done in the right order, and what I mean by that

is, if somebody is trying to build their, you know, their

SOPs, and they've got no team and no money, you're out of

order, make sense. So, in our world, what we look at is that

first someone has to really be focused on their leadership and

their mindset, and what lives here in this space between

leadership and mindset is pillar one and pillar two, which is

marketing, is all this area that takes a lot of time when you're

trying to figure it out on your own, it does not have to take a

lot of time with some of the stuff that we've built now for

our clients. It's moving really fast, because we're now able to

really clean up our pricing. Right, Victoria, we're talking

about this yesterday. Our pricing, our offers, we're able

to clean up our ideal client language. We're able to identify

what marketing language is going to land with our clients. All of

these things are priceless for those of you who have been in

business for a little while, because you're no longer having

to try to keep throwing spaghetti at the wall and figure

out what's going on. So, the space between leadership and

mindset and marketing, that space between you need a strong

business model, you need a clear value statement. What's

different about your business, and why would somebody want to

do business with you, whether you are in a service-based

business or product-based business? Interesting. When I

was crafting all of this business plan stuff, I crafted a

product-based one as well, because we have some women in

our community or product based, and some of the metrics and some

of the things they'll use will be a little bit different than

those of us that are service-based. Okay, but having

that space between where you've got clear values, clear business

plan, clear vision, and mission leads to marketing language

that's actually attractive to your ideal clients. When

marketing is done right, and that's one of the places that,

again, eats up a lot of time for most of us, then sales with ease

happen, but you have to be grounded, my friends. You've got

to be clear. You know, you've heard the saying that a confused

mind never buys. That's said often about sales. I will tell

you that a confused mind cannot sell. Okay, you can't. People

are not engaged. They don't understand. If you're not clear,

they can't be clear with you. Make sense? All right. So, where

we're going to focus right now is in this space up here, the

space between leadership mindset and marketing.

And then that will lead to sales with ease. So, if you're a

person here today who says, "Hey, I want to increase my

finance, I want to increase what I'm doing, so that I can hire

other people, so that I can streamline my time, Cherie, and

get this workload off of me by surrounding myself with people

that are paid, and I will tell you this, because it's not a

class about team, but great team pays for themselves and makes

you money, and when you have a team member who's not that,

there's often there you've got the right person in the wrong

position, there's a lot of things that be going on, or you

have the wrong person, right, so you want to look at all those

things as we move on, and you kind of grow. We can talk more

about that when we talk on Friday, but I just kind of give

you the idea of how these things all work together. So, team and

operation, your team should be doing service delivery. All the

things are eating up your time can usually be done by somebody

else, with the exception of. Of the thing that's in your unique

zone of genius that you love to do. I love working with women. I

love doing strategic planning. This, if I could just do this

all day, every day, it's what I would do, right? But I need

people behind to do all the other things, and it's a process

you're never really done. So this is the place I will tell

you, is that your our secret sauce lies in the proprietary

prompts, and so, and I'm thinking about you, and how much

AI's you, you know completely, probably different things that I

know about AI, but you're very savvy, so a lot of the stuff

that I'm going to talk about you may already have in your, in

your back office, right, but the way that we do it, the secret

sauce of why we're getting the results we are is, is that we've

built systems and then hone them and build system, then hone

them. There's something in the testing and the getting out and

doing it again and again that's a little bit of my, I would say

it's my secret sauce, probably as a business owner, just

because I've owned so many different businesses and I've

also sold businesses and built a lot of teams. All right, I'm

popping over to another screen. I think, can you see it where it

says the four phases of business growth? Hallelujah! Thank you,

Laura. I was trying to figure out how I was going to show you

guys four things at once, and if I had a little more organization

and sleep, I probably could put it all in one document, but I

couldn't figure it out. All right, so let me just say, from

this, these words are kind of small, but you'll be able to see

it, you'll be able to hear what I'm saying. So, phase one is

where you're just getting started in your business, and I

consider just getting started, meaning that you are under

$100,000 in revenue, and I just use $100,000 as that marker for

most women, there's something that happens mentally. There's

like the whole idea of getting over that first six figures. If

you're not there yet, no problem. If you've been there

and you've fallen off, no problem. This is totally a

judgment-free zone, but I will tell you that some of the

challenges in this phase one business is that you have a lack

of clarity and focus, and this shows up in uncertainty around

your vision, your mission, your culture. So, therefore, sales

become difficult, and when sales become difficult, what happens?

There's no money. Get the idea. Back to this guy, right? These

things work in order. It's very difficult to have sales if

you're not clear about your offer, and what's happening

there. Okay, so that's a place that there's a lot of time spent

in, you know, questioning and whatnot. But when you get clear,

you want to develop one core offer at this point until you

hit your first $100,000 I encourage one clear offer. One

of the things that happens for highly creative, visionary women

is we want to do 65 things at once, it is killing you. Don't

do it. It's stressful. It's not good for your nervous system.

It's not good for your body. Ask me, how I know. Okay. Been

there, done that. Not healthy. You want a healthy business that

supports your life, and I want you to remember that the purpose

of your business is to support you and your vision and your

dream, not for you to support the vision of your business,

right? Your birth, your birthing of that was your job. Your

download of the divine message was yours. Now, what you need to

do is get yourself in order and get clear, so you can take the

right action steps. So, in phase one, what's critical is one

offer. You need a clean business model. Who is it? Number one,

what are they struggling with? Number two, how are you uniquely

designed to serve them and solve the problem? Number 3123, The

more I can reduce you to that, the better results you're going

to get. And you want your message dialed in, so that it

resonates with your target audience, so they can say, hey,

this person gets me, they understand what I'm struggling

with. Now, some of you will be in phase two, or what we call

season two, often in this world. And this is where you're going

to be from. You've crossed that $100,000 mark, now you're going

to probably go up to about 500,000 You can pull this off

pretty much by yourself, one or two vas. You don't have to have

a lot of team to get yourself to that number. After that, it's I

start to see you needing team needing a different thing. So,

we've got programs that we offer to match where you are, and our

business accelerator was created specifically for phase one

businesses. Right, you have to do this in order. It doesn't go

from zero to 2 million. If I knew how to do that, I would

love to be able to share with you, but it doesn't work like

that, right? You got to go and you got to get going, you got a

consistency. So, sustainable recurring revenue is really

important. I think the piece to know is that the financial

roller coaster can happen at both phase one and phase two.

So, the purpose of this planning with you today is to get you out

of confusion, to get you off the financial roller coaster. All

right, sales need to be automated, and there needs to be

people around you, and systems around you that create that, and

these are funnels, and there's a lot of cool things that we'll

talk about again. We go in a deeper dive, but when you get

that. Done, you get that off, then the business starts to take

a life of its own.

Okay, and I won't get you know this is not really the class for

that, but I will tell you that if you're in phase one or phase

two, you're not alone. It's where the majority of women

live, and there's nothing wrong with that. And we talk about the

million dollar business, and 2% of women, the 98% of us that are

not at 2 million or a million are good too, right? It matters.

So, what I'm going to share with you now is that this is kind of

an avatar for us. We have a lot of different prompts and things

we'll do when we work with you on Friday to get your ideal

client avatar clarified, to get your offer clarified, to get

your pricing offer. All of these things really need to be in

place first before we can build an effective plan. If you have,

you know, wonkiness around any of that. There's nothing wrong

with that, but I will tell you, that's why I'm saying, for

Friday, make sure that you bring your laptop, get yourself on

Poe. If you're not already on Poe, get yourself on an LLM that

you love. It doesn't have to be any particular one, for my

opinion. I have, I work with all of them, so I can tell you that

the piece around what I love about Gemini, as Gemini Pro, is

continually getting a little more effective for writing in my

voice. She, she, I call her she, that's kind of weird, but the

LLM also has the function of memory. Now, ChatGPT is working

on this, they're getting some, some improvements in this, in

this area, but right now it's still a lot of, you know, you

have to plug in every time what you want it to remember, it'll

remember some of the conversations, but it doesn't

have the memory capacity like Gemini. So, who in here works on

Gemini? I'm in an AI incubator with a bunch of men, there's

like 50 of us, and probably 48 of them are men, I'm kidding,

but there's probably like 45 at least men, and they are very

ChatGPT. So, what I find is that ChatGPT tends to write, even

with amazing prompting, it still is written a little bit from a

masculine perspective. We've really trained our Gemini, I

don't know if you think so, but we feel like it is working

because it's getting people in, we're having people show up,

right, so this, the messaging is working with a more, a softer, a

more effective thing. And I still test, I test on Claude,

ChatGPT, and Gemini most things when I'm doing an initiative,

but Gemini, she almost always nails it for me, you know.

ChatGPT will come back and come up with some different ideas,

but Gemini will write in my voice, in a way that feels

feminine. In fact, she recommended for me in my 3am

musings, because we crafted this prompt, and I've been using it

for clients for a while, but I wanted to again hone it for you

guys today. One of the things that she recommended is that we

went back and redid the prompt with the context of our seven

pillars and what's important for limitless women as a

philanthropy first mission driven spiritually connected

community, right. So that's the whole, that's the kind of

thought that you want in a partnership. You're looking for

that, that kind of piece. Simplicity is everything with

me. All right, so now what I want to do is share with me this

little bit about what it looks like when we get through, so

there, so what we have is a seven step process. And again,

you don't need to worry about doing this right now, but if you

want to make notes for you, I'll probably create a report,

because this is the first time for me to share this. You know,

we've been doing it with clients behind the scenes, but I haven't

done it publicly. This is the first time. You guys are, you're

in the place. So, what we look at, and these are the things you

want to make a note for yourself, the first thing is,

what's your financial goal? Everybody needs to choose a

number, there's no right or wrong number, just choose, okay?

Choose a number and write it down, that's going to be your

number one thing. And what we're looking for is a number for the

next 12 months, and it's so okay, whatever number is right

for you. I would encourage you to start with at least 100,000

if you are, if you're not doing that, and then you can go up.

The sky's the limit, but don't go if you're, you know, if

you're at like 50,000 you want to go to 2 million. Be realistic

about the growth of your season and how many, how much marketing

activity it would take. So, so here's the big secret to making

money, FYI, if you want to make more money, you just have to

serve more people, so that's the piece. So, what happens in

marketing is the more lives you touch, the more eyes you get on

stuff.

I'm trying to think of this guy who just did this launch, where

there was like 3 million people were on it, and everybody was

going nuts with him, you know. It's literally just a function

of reaching more lives, more lives served, more dollars

coming in, but you want to figure out what that baseline is

for yourself personally, for your sufficiency. If you haven't

read the book, The Soul of Money, I encourage you to get

it. Lynn Twist, L Y N N E, she wouldn't1, of my, one of my

biggest role models and mentors, she talks about sufficiency as a

concept. What do you need to actually live well and healthy

and provided for? And then once you get that number, then

everything you make is in an abundance, right? Is that

overflowing abundance, and that's again the language that I

want you to adopt here is sustain. Recurring revenue and a

scalable company that is also sellable, and a lot of women

don't like it when I talk about your exit strategy, but I gotta

tell you, if you decide to do season one, and that's where you

wanna be, and that's good, no problem, you're probably gonna

go to season two if you wanna create a little more impact.

Season three, now you've got team, and part of your impact is

not only the clients that you serve, but the people that you

employ, so when we go through the steps of this, I'm like,

okay, these are the different things I'm going to prompt

inside the inside the things you would just see the end result is

that that's a gift, you know, the reason why businesses are

structured the way they are, why we get tax breaks, all kinds of

good stuff, is because we get to provide jobs and opportunities

for other people in the, in the greatest thing you want is for

people to be on your team who are living their expression

through the container that you created with me, so that's kind

of the woo sweet spot. Yes, yes, but you'll also see this, maybe

for anybody's an investor here and doing stock market stuff,

you'll look at, if you look at the number of jobs provided, and

I don't know this number off my top of my head, but if you,

somebody wants to look up how many people, how many employees

are there at Amazon, how many employees are there at Walmart,

how many employees are there now at Nvidia. You know, I want you

to be thinking about that. Those are all families that are served

when we were in Africa, right now with Monica, when Scott and

I met her and went out to work with her team in 2019 She had 20

full-time employees. She now has 37 full-time employees. That's

pretty cool, you know. There's 37 families being impacted, all

these lives. And with the camp we were at, there was 300 girls.

300 girls are all there on scholarship for leadership. It

was so life changing for us. But thank you for letting me tell

you that story. All I'm saying is, here's a girl who had her

first pair of shoes when she was 13. If she can do it, you can do

it, because you've got all the resources in the world, plus you

have me cheering you on. All right, so number one, financial

goal. Number two, why? What are you doing? What's the mission of

your business? Now, some of you are going to need some help with

this, and we're not going to get to it today, but some of you

know that already, and that gets plugged in here into the prompts

and the bots that we've created, because everything we want to do

is aligned with your core values, your vision, and your

mission. We're mission focused. So, do you see the difference?

If you were only capitalist focused, if you were only

focused on the dollars and cents, you would have a

different prompt than what I'm sharing with you today. Got it?

So, the people who come in, all they want to do is make money,

they're out of my world quickly. Okay? The other ones, same.

Alright, so number three is going to be your model, your

pricing, and your offer suite. Now, those of you that come in

on Friday, I'm going to share with you some different things

that we're going to craft around your brand bible, around your

ideal client avatar, around your offers, and your pricing.

Everybody that's coming on Friday, make sure you bring

those things that you don't have them.

Don't worry, because it takes me about a minute to make them for

you. Okay, so it's just just hang in, but know that those

things are the parts that are going to go into this business

plan to help your LLM, and you know, I'm just using Gemini for

this, craft it very quickly, they need some foundation. So,

so, here's.. let me pause on this, because this is important.

When you're working with AI, those of you that are feeling

like, okay, how do I make this thing work for me? Right, you

want to give it a few things. The first is, you want to give

it a goal, so I'm saying number one is the goal. What are we

doing? Like, what's the revenue goal that we're trying to get

here? It's the same thing for you, and you're going to write

an email, you're gonna be like, hey, I need help today writing

this email. Act as number two, what is the role their LLM is

taking to perform for you, so you, you don't want to ask for

copywriting when you're having it act as a dentist. I'm making

that up, that's totally random. Okay, but you've got to give it

a role. It needs you to tell it, because what it's going to do is

it's going to draw from resources from those people. You

might say, like, write for me, like Tony Robbins, and you'd be

so excited about how that comes out, right? I often ask it,

because we're doing business growth strategies to act as an

award-winning expert business growth strategist who

understands and knows what our avatar, spiritually connected

women business owners who want to grow profits, so that they

can give to themselves and others. I have all of this

language, right? When you see the amount of language that goes

into the palms, you're gonna be like, that's what we're here to

do for you, right? But when you get it right, what comes out is

fast and it's effective. When people are complaining that what

they're getting out of their LLM is not effective, or it sounds

canned. It's because the prompt is not engineered correctly. You

have to learn how to architect correctly with this if you want

the results, or align yourself with somebody who does that. So,

first thing is, what's the goal, the sound. Thing is, what's the

role? Right, the next thing you're going to want to do is

you're going to give it some context, and so what I'm asking

for Christine to bring me is, if you've got brand any kind of

document that talks about the brand that you already have, if

you've got a document that talks about your vision, you've got a

document that talks about your mission, you've got a document

that talks about your core values, all of those things are

going to go in, because this is the differentiator for you, Sri.

I know you have a lot of this already, right? But if you put

this in now, you're not starting at ground zero, you're starting

with context, but it will read when I put in my books. I've

written two books, right, and I'm like, hey, go back and refer

to the books, it can read the book. I have a 30 page business

plan, that I have this much more complicated than what I'm doing

with you guys right now. I'm like, okay, here's this one.

You're so saying you can give it that content. What I love about

working with AI is you cannot over give it, which is good for

those of us that are givers. It was good for us that those of us

that have a hard time working with humans, because we move

fast. Anybody besides me move really fast, clearly.

Yeah, okay. I got a few of you, few takers. So, those of us move

really fast, the rest of the world can usually can't even

hear what we're saying, right? So, humans, mere mortals, can't

do it. So, you don't want to give them too much, because then

they get overwhelmed. Here, give away. Just get this is where my

women, who want to go on and tell me all the stories, I'm

like, just write it out, because what you do when you tell your

story to your LLM is you give it your voice. Let me pause on

that, and let me tell you again how important that is. You want

marketing materials to come back in your voice, you want assets

that you create, because let me tell you, like, the what I have

that I'm going to share with you is an asset for my business. I

worked on it for months. It's an asset that I can use to make

money again and again and again and again. We have, like, all of

you guys showed up today, right? I can do this as a paid class, I

can do the strategic planning day. I don't have to keep

reinventing the wheel. Are you with me? So, when you do this

for yourself, you want it to be in alignment with your vision,

your mission, your core values, and your business model, but I

will tell you that the.. and it doesn't matter to me which model

you find, the model that works well for you and your voice. I

personally work well with Gemini, and I've tried the other

models, and I don't dislike them. I just find that they

don't get my voice as well, even when I give them my book, even

when I give them my website, even when I give them my podcast

episodes, you know they can hear, read all of these places,

they don't capture it as well as Gemini does. So that's just for

me. But I want you to choose one, and then I want you to get

the paid version. So what we want to do then, so we've got

the goal. What's the revenue goal? Number two, what's the

mission of your company, and if you don't, if you don't have

that, no harm, no foul. You and I can work on it together. I can

help you with that. Again, I've got problems relevant. What's

the model? Your business model is what your offer, what's your

pricing? It needs to be clean, it needs to be simple. I will

say again, if you're not at $100,000 in revenue, choose one,

hang in there, don't you, don't have to do a bunch, but your

ability to build the muscles and be disciplined. We built this

business 250,000 with one offer before I ever started anything

else, and there's just something about that sustainable recurring

revenue, so you can have the cash flow in the business to

support the team who deliver the operations make sense, meaning,

hear me doing the pillars again and again. If you don't really

know them, they'll start to start showing up for you. All

right, the next piece is this important up to number four

right now. So, one was goal, number two is the your mission,

number three is your model pricing, your offer suite,

number four is your client avatar. Now, what you need to

know about your client avatar is way more than how old she is,

and how cute she is, and what she weighs, all that stuff. You

need to know what her pain points are, and you need to know

what the cost of what she's not getting is like.

Where else is it showing up in her life? What are the places

that it's affecting her? And this is the stuff that, again,

is not always easy for us, because we are like we're women,

and we want to be liked, and we like other people, and we don't

want to push the buttons, but this is a great way to use your

LLM in a discovery process, and I have, again, amazing problems

for you, if you're interested in that. Now, number five, what you

want to do is based on your brand, what are your three to

five core values that you want to be expressed in all of the

work, right? So you'll hear me say again and again, Limitless

Women is built on the concept that giving causes growing. The

reason that we have the model that we have is because I

couldn't find anybody else doing it, so must have been up to me

to do. But what I know is that when we stretch and we give,

when we think we don't have it to give, we become expanded. We

are a leadership development organization for women who are

here to change the world. I believe behind all of that is

the vision of business as a force for good, and I believe

women are the humans to make it happen. Women with a few amazing

men, right? Because the men that support us, we're really

grateful for that. So, what are your core values? And what then

goes into your business stage and your team, so this is where

I'm going to say to you, we're not going to necessarily do

everybody's today, but I will say that there's no harm and

foul, you're going to probably fall into one of three

categories, you're either going to be emerging and just getting

started and trying to get to that first six figure cash flow,

right. That's nothing wrong with that, or you might be in a

growth phase, right. Number two would be you're growing, you've

got like maybe one VA, maybe a couple VAs, you're kind of in

that growth phase. Number three would be when you have an

established team. When our company was really thriving, we

had a car accident, and I'm gonna get the whole story with

you, wanna know more. I'll tell you, but you know when we were

really thriving, we had a team of about seven people, and

that's when we were at our highest revenue. So, having

great team members that can fulfill the promise that

actually lead - you want to lead leaders. I've got a lot to say

about that, but that's really what you're looking for. You're

looking for independent people that come onto your team that

live their vision, that actually take the ball and run with it

and do it well with passion and intention. Then you're building

a business, you're not self-employed with me. Good.

Okay, I got a little grin over there from Anne. I'm not sure if

that was good. So, where you are in your business, no harm, no

foul, but you're going to probably fall into one of those

three things in this one of these three categories. Now, the

next thing, which is going to be the seventh thing, which is the

most important, is what are your non-negotiables? Now, here's

what I see happening with women all the time: is they are like

working, and then they try to go do family things, or friend

things, or have a life, and then they come back to work at 10

o'clock at night, and they're up all night doing stuff so

unhealthy. Please, please, please don't do this to

yourself, unless you're really a night owl and you love working

in the middle of the night, and that's your creative space, you

know. By all means, I'm pretty.. I have a weird sleep thing going

on, so sometimes I'll wake up at 3am and I'm just so full of

downloads. It becomes a nice time for me to write, but I also

have the luxury, and I'm old enough that I can go take a nap.

I don't take anybody to school or anything, so make sure you're

getting your sleep, make sure you're getting your movement,

make sure you're letting go of things that are not yours. Some

of you have a hard time delegating, that's why you're

not getting things done, and why you're feeling overwhelmed.

These are the non-negotiables. When I talk about scaling your

company, and I say, okay, we're going to hit a number, and this

is our goal, the non-negotiable is I wouldn't work no more than

20 hours a week.

Yeah, that's about what I work, and I do a lot of other stuff,

right? I mean, I have a really full life, so, so it's not like

I'm just eating bon bons and watching Oprah. Although I did

see her the other day, it was very cute. I saw her thing that

I didn't see her, I saw on her thing. So, you know, that's a

piece. What is your ideal work schedule. Remember that you're

building your business around your life, not your life around

your business. With me, anybody finding any of this helpful?

Yes. Okay, so we need a vision statement, a mission statement.

If you have any books, have you written anything like blogs, or

you've got stuff on your website where your voice is evident, or

you've got emails. These are all things that are good for

context, for the context part of this. And then the business

model documents will I'll show you on Friday how to build a

brand bible. I'll share mine with you if you have time, and

show you kind of how the end result looks with this. Let me

get back to sharing here. Voila. Okay, so we were just playing

this morning with, like, a little avatar, somebody who's a

service-based entrepreneur. Her current challenge is she feels

overwhelmed. Her pain points is she's stuck, and she's not

making enough money. She's unsure how to scale with

integrity. One of the nonprofits that I was just working with, in

the Maasai in Kenya, a woman built an incredible hospital.

There's actually an American woman who moved over there and

built this incredible birthing center and hospital for women.

She's a, she's a doctor, and she is so scared to scale her her

work, because she's scared she'll lose her integrity,

right? She's scared she doesn't get.. I poured my whole life

into this, and I've done it in such and such a way, that's

having people not be served right. So I'm loving on her to

help her move forward with that and get out of her own way.

Okay, what I can tell you is that this avatar in our world is

someone who's spiritually grounded but business scattered.

That's one of our newer things, right? And working too many

hours for too little return. Can anybody relate when I talk about

efficiency and systems and success? And you guys hang out

with me for a little while, you know, see I am so direct and

very to the point. And part of that is because I have my ask

on. I know how to ask for what I want, and I know how to receive

it, but I did not know how to do that 30 years ago. I promise

you, when I was your age, I didn't really know how to do

that. Now I'm old, I know how to do these things. What I'll say

is that your business success is going to be really directly tied

to the fewer words you can use as results. So give your LLM all

of it, just lift, get it all in there, and then say, "Help me

clear. By this, right, that's what we do with a brand bible.

We're like, here's all the things, and now give me a brand

bible that I can hand to anyone on my team, whether it's a

graphic designer or web designer, by EA, my CRM person.

I can hand that to them, and they can know that whatever we

do is running through the filter of this brand, right? And that's

a deeper conversation, but you with me, alright. So, what I

want to do is kind of give you a little bit of a cooking show,

and I'm going to do it really with my own business. I was

going to do it with Gabby, but she's driving back from NOLA.

You guys will meet Gabby on Friday. She's one of our legacy

leader clients, who I love, love, love - Doctor Gabrielle

McCordick. Um, she'll be with us this weekend, but she - I know

her business, so I was going to do a real-time practice, so I'll

just show you the one that I've been doing for Limitless Women.

You can do with it what you will. All right, so here's the

seven inputs we went through: your revenue goal for this

50, the mission, the offer suite, the ideal client,

the brand values, the team stage, and the non-negotiables.

Now, what you're going to see is that after you do this, once we

build your plan and put these things into the prompts, what it

will do is it will spit out for you a strategic roadmap, and it

will give you some things to focus on for quarter one,

quarter two, quarter three. The one I have, I think, has

actually four quarters, because we're doing 12 months. Right,

this is just kind of an example of what you're going to see it

in, and this is for you guys. So, let me pop over here, get us

moved for a hot minute. So, this is what it looks like when you

pop it out. So, this is our 12 month purpose driven business

plan to generate $500,000 in revenue over the next 12 months.

So, for us, this is $100,000 to charity, FYI, right? Because

when we donate the first 20% of all of our gross revenue, I

don't recommend that you do that, unless you've got other

means and you're really good at what you do. But that's $100,000

that's our next mile. So we've done it in past, but we, I had a

car accident and took off for a couple years, we're coming back

up. So that's what we're looking at for the next 12 months of

this company. So we want to shift to a more online model. We

host live events in person, and this goes back to you knowing

your business model. Our live events are our largest sales

trigger. They're our best converter, because if I can get

you to come and spend time with me and spend a whole day, or two

days, or three days with me, and I get a chance to love on you

and blow your mind, I get a way better shot of earning your

business as a partner makes sense. It's the same thing for

you guys. I want you to pay attention to this. What I'm

saying to you, because this works the same in your business.

Don't read the doc, let me stop sharing.

Okay, people need to see you. You need to be visible, and they

need to engage with you in order to build trust. We've heard that

familiarity builds contempt, familiarity in our world, in

today's digital world, builds trust. So, there are people out

in the marketing world that say you need to, you know, post on

social media 15 times a day, all of that baloney. I'm saying no,

but I will say that there's power and consistency. We've

been doing free gifts on Friday since 2016 so when somebody gets

on a telephone call with me, they feel like they know me,

they don't know me, I don't know them, but there's that

relationship that's built through the consistency of

marketing. Are you with me? Okay, so the goal is consistent

marketing leads to consistent sales, which means it leads to

consistent revenue. With yes, make sense? Okay, so you do have

to consistently market, and that's one of the things I'm

going to show you. What are the options that we're doing in our

company? And hopefully it's helpful for you. By all means,

this is what it is. Now, remember when I shared with you

in the beginning our outline of our pillars. So when Gemini said

to me, 'Hey, let's put this, let's redo this prompt today,

and improve it, so that it works within the framework of

Limitless Women's structure, right? Like what we teach, so we

are our primary mindset shift is to help a woman go from being an

overwhelmed solopreneur to the visionary CEO of a movement.

Now, I would say that's really her words, not mine. I think the

big difference is you want to be a solopreneur or you want to be

a business owner, you want to be self-employed or you want to own

a business that is actually providing service while you're

sleeping and traveling around the world, right? People's lives

continue to be changed. There's an impact. What I can tell you

is that if you sell a company, and again, maybe you're not

interested in that, but I will tell you, the power of selling a

company and then going back and seeing it years later is so

delicious, because now there's all they have a new vision that

they've imbued into our vision and made it way bigger, right?

More lives served more people's opportunity with me, kind of,

sort of, am I driving me down the rabbit hole? Are you with

me? Okay, cool. So that's really what we do at Limitless Women.

We lead women from being overwhelmed and unprofitable and

struggling to a place of ease and grace, so that they can join

us. Let me tell you, the women that just went to Africa with

me, they're sitting in a different place. Yes, right.

They're sitting in a place of freedom, they're sitting in a

place of impact, and they're getting to see the fruits of

their labor on the ground. That's a beautiful blessing. It

was just really humbling for us. Okay, so what we want to look at

is here the key beliefs that happen. We want to help shift

the identity. These are just the leadership pillar of ours,

personal growth practice, our marketing pillar, what we do in

the market. Okay, so let me give you this one, because you're

gonna appreciate this. This is led by our new marketing manager

that's coming on. We have the initiatives, and we have them

broken down by quarter, so that our marketing manager can know

what to do and have metrics to know whether or not it's working

right. So, in this quarter four, as we're coming in, we'll,

you'll see us ramping up your followers online, launch the

engine, we're going to host our monthly master classes. You guys

are here, this like a beta, I'm trying it out with you, focus on

testing topics, we'll start doing that, is the goal here,

right? Because we have to have a metric, is operational

excellence, it is not perfection, it's great. Has

anybody felt that they've learned something in today's

class so far? Okay, good, good, good. So our goal is again to

get better and better and better, and to in mastery comes

from 10,000 hours, right? Maybe, but we do, we got to do it often

more than once, and it's the same thing with your marketing.

Marketing has to go out more consistently. Then we'll build

some momentum, then we'll leverage some partnerships. We

have a lot of built up goodwill, because we've been promoting for

all of our friends for many, many years. We rarely ask for

ourselves, and this is again a female thing that we need to

change. But I will tell you that leveraging partnerships for us

is in quarter two of next year, because we'll be hosting our

11th Limitless Women Legacy and Leadership fundraiser. Right,

it's a business training fundraiser. Monica will be here

from Africa. Nothing more impactful, right, than being

there.

This is the time that we say, "Hey, we've got an opportunity.

Do you want to come play with us? Right, amplify authority,

securing security. So, these are things like, what's what are the

things to do? Client acquisition model. I'm going to make you go

through all of these things, because you've got to get your

own, but here's the part that you want to look at. How do you

actually reach the number 40 clients in our business

accelerator at $5,000 a year is 200,000 of our 500,000 Get the

idea. Your model will break all this down for you in the same

way that mine's breaking it down for me. 12 clients in our build

your legacy mentorship, which is our year-long mentorship, which

is $25,000 is 300,000 So, just those two offers, that's it. If

I didn't make money doing anything else, we can easily

achieve that goal. Get the idea. I want you to go narrow and deep

and super simple for today's exercise, and it's.. I know it's

challenging for some of you, and for some of you, you get the

power of that, all right. So, attract, nurture, convert, and

roll, follow up. What's happening with our finance

pillars? What does that actually look like in dollars and cents?

And when we have that money coming in, what are we doing

with it? System set up, getting the sales system ramped up

again. Our podcast engine running, we were running, we

have 80 episodes of our podcast that's been on hiatus, so it's

time to build that back up again, because again it drives

traffic. It's one of the best marketing tools that we have. JB

of partnerships, you see how it's taking all the things that

we have and putting it into a very simple piece. High budget

allocation, here our largest new investment is team. As we, you

know, for me, again, my husband and I are pretty much retired.

This for us is our philanthropy, so we're looking for - we got a

couple of different people that we're interviewing that to

really take the ball and run with it, and that's what we're

looking for. So that's what we're looking at. Those dollars,

what are they going to go for? Some of you might have debt that

you need to pay off, that's okay. This is a way to look at

it, and not be - don't be scared of that, or don't be, you know,

embarrassed by that. The LLM doesn't care, just say this is

where we're stuck, this is where I have a problem. What do you

suggest to get me out of this? Right, what would my behaviors

be that would be different? My current role here as a CEO, what

is important for me as the CEO to be doing, what is important

for other team members to be doing. We have a whole charter

document that lays out the roles, responsibilities, and

requirements of each of our team members. We need some help

getting that into implementation right now, but we're getting,

we're getting better. So, hiring, leadership, operations,

so and so forth. Now, what I want to share with you, this

piece right here, so profits with purpose is our work, right?

That's that's what we do here. So, at the beginning of each

master clock, explicitly state your philanthropy first model.

How did I do today? Did I say it more than once? Right, because

you guys humans normally hear about 20% of what you say, those

of you that are speakers. So, my goal today is to enroll x number

of women, which will allow us to donate x amount of money to the,

so if somebody comes into a $5,000 program with us, the

first $1,000 donated to charity. So we've got 200 people into a

program, it's $200,000 to charity.

Get the idea, that's how we've been able to cumulatively give

away over $750,000 since we started doing this model. So you

want. To know your numbers, know your metrics, keep going

long-term vision. The 500,000 for us is not where we want to

stop, but we have to go from where we are to where we want to

get to, and then the next piece. So you know our goal is to go

here, and then go. I think we will go in the next 24 months to

about 1.5 million if we just keep doing the same activities

we're doing. It should be very graceful. I'm also big on not

working a lot of hours and having lots of personal time,

and you know, taking care of yourself and taking care of your

loved ones, it's important. All right, so here's the piece. What

do I need to do right now? The most important thing for me, the

quarter four coming up right now, because we're doing this in

September to get ready for quarter four, because that's

when we go back to school is to hire the marketing manager and

to launch the master class engine, so we've done some, but

we need to actually have a marketing manager who can manage

that and actually lead that, because if it's on me to do and

I'm trying to do my other things, I don't do it well,

right? So this is just for our business, but I want you to

think about it, if you'll put these prompts into your LLM, you

will be able to do it for your own business. So, remember that

we said the things that are important is like what's the

goal, what's the role. Okay, goal and role, what's the

content, what's the information that it needs, and then what are

the things that we're saying. Okay, we don't want these

things. It usually takes a little bit of time to figure

those things out in our mere mortal self.