Your book is more than a published product. It's a powerful platform for building authority, attracting speaking engagements, growing your business, and sharing your message with a wider audience.
In this episode of the Quantum Shift Podcast, host Keren Kilgore brings together five experts—Michelle Abraham, Kimberly Crowe, Dr. Diane Dye, Nancy Matthews, and Mark Porteous—to explore how authors can turn their books into opportunities for public speaking, podcast guest appearances, strategic partnerships, and business growth.
Discover practical book marketing strategies, how to position yourself as a credible speaker, and how to build relationships with podcast hosts and event organizers. The panel also shares ways to overcome public speaking fears, develop confidence, increase your visibility, and turn presentations into meaningful invitations without sounding overly sales-focused.
You'll learn how to leverage podcast interviews as practice stages, repurpose your book content into speaking topics, create effective calls to action, and develop a consistent outreach strategy that attracts new opportunities.
Whether you're a first-time author, coach, entrepreneur, or established thought leader, this conversation will help you move from book to stage—and from message to impact.
KEY TAKEAWAYS FROM THIS EPISODE
1. Your Book Is a Platform for Speaking Opportunities
2. Relationships and Consistent Visibility Create More Speaking Engagements
3. You Don't Need to Be a Professional Speaker to Start Speaking
MEMORABLE QUOTES
"If you're not being seen, then you're being overlooked." - Kimberly Crowe
"Your uniqueness is your genius." - Michelle Abraham
"Every week reach out to two people who have stages or podcasts, and every week follow up with two of them." - Nancy Matthews
"A book is the most wonderful door into the way that you make an impact and an income." - Mark Porteous
“When you create real change in the world due to what you have written, the word of mouth power behind your book is more than any advertising you could ever buy.” - Dr. Diane Dye
"I call it a triple win because I'm winning, you're winning, and the person we're serving is winning." - Keren Kilgore
Host: Keren Kilgore
Helps authors, coaches, and speakers get unstuck so they can write, publish, and market books that create quantum shifts in their business. https://quantumshiftmedia.com/law-of-subtraction-session
Podcast Panelist
Michelle Abraham
Help authors and entrepreneurs turn what they know into what they're known for through podcasting, speaking, and visibility. https://authorityquiz.com/
Kimberly Crowe
Help speakers, coaches, and entrepreneurs step out of hiding, get on more stages, and build wildly visible, profitable, and fun-first businesses. https://checkingout.thrivecart.com/the-joy-meter/
Dr. Diane Dye
An innovation strategist that helps founders who built their own thing make decisions and increase their revenue. https://criticalopportunity.lovable.app/
Nancy Matthews
Help individuals and businesses harness human connection, amplify their influence, and become The One people recognize, trust, and choose. https://nancymatthews.com/standout
Mark Porteous
Help transformational leaders amplify their impact and income using JV partnerships to enjoy more freedom, meaning, and joy. https://soulfulleadershipretreat.com/roadmap
About Quantum Shift Media
At Quantum Shift Media, Keren Kilgore helps authors, coaches, speakers, and business owners write, publish, and market fiction and nonfiction books that align with their deepest truth and professional purpose—transforming them into powerful business assets that grow visibility, impact, and income. With over 25 years of experience in publishing, she guides clients through every phase of the process— from crafting a compelling manuscript to book design and a strategic book launch that attracts clients, speaking engagements, and media attention. Her services include book coaching, professional book design, publishing, author branding, and marketing campaigns, including her signature 90-Day Book Launch Blueprint.
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